Journal revenues saw three per cent growth last year, says report

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The business of scientific, technical, medical, legal and business journals — an $8.9 billion market— saw three per cent growth in 2010, according to Simba Information’s latest report “Global Professional Publishing 2009-2010”. The analysts also noted that medical journals grew faster than any other professional journal segment, just ahead of scientific and technical journals and predict that growth will continue at a compound annual rate of 3.3 per cent until 2013.

According to Simba, professional journal revenues fell in 2009. However, ‘with a recovering economy, stable renewals, price increases, new product offerings from publishers and a slight improvement in advertising, journals have managed to bounce back.’

‘Journals are offered in print and electronic formats and are increasingly designed to offer critical content that can be accessed immediately through handheld devices, desktop downloads and computer alerts for physicians,’ said Dan Strempel, lead author of the report.