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Competition opens for outstanding library public relations award

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The American Library Association (ALA) is now accepting submissions for the John Cotton Dana Award (JCD). The award, which is managed by the Library Leadership and Management Association (LLAMA) division of ALA, honours outstanding library public relations. Eight $10,000 awards are granted each year by the H.W. Wilson Foundation and the annual Awards Ceremony is sponsored by the ALA and EBSCO Information Services.

Entries to the award, which must be received by February 14, 2014, are organised around the following areas: needs assessment, planning, implementation and evaluation. Libraries submit samples of their processes, research, media releases, media coverage or other results received plus evaluation of the results and other documentation and supporting materials that show the scope and effectiveness of the library’s strategic communication effort.