Cactus joins forces with Emerald Publishing on infographic purchases

Cactus Communications has joined forces with Emerald Publishing to deliver enhanced support services to authors through the ChronosHub platform.

The collaboration expands the support available to authors publishing with Emerald by offering seamless access to infographic services that enhance research impact. Authors will now have the option to see the price of, and purchase, professionally designed infographics within the ChronosHub payment workflow.

The parties say articles promoted with infographics have been shown to generate 2.3x higher views and engagement, making them a critical touchpoint for authors to enhance the impact of their research while enabling publishers to build stronger, more sustainable connections with the global research community.

Nikesh Gosalia, Chief Partnership Officer, Cactus Communications, said, “Scholarly publishing is at an inflection point where research must be both accessible and engaging for broader audiences. For over two decades, CACTUS has been helping authors amplify the visibility of their work and our collaboration with Emerald Publishing and ChronosHub is an important step in that direction.”

Echoing this, Stephanie Hull, Vice President, Publishing Development at Emerald Publishing, added: “At Emerald we are passionate about supporting our authors to deliver impact with their research. By integrating infographic services directly into our workflow, we will enable authors to reach a wider audience and showcase their work more effectively beyond academia.”

Romy Beard, Product Manager at ChronosHub, commented: “At ChronosHub, we are all about giving authors the best possible experience- intuitive, transparent, and in line with modern digital expectations. Just like an online shopping journey, authors can now seamlessly have the option to purchase professionally designed infographics within the payment flow!”